MEDICAL LABORATORY SALES AND MARKETING OFFICER
Sales & Marketing Jobs
- Expires 14 Feb 2025
- Harare
- Full Time
Job Description
Sales and marketing :
- Develop and execute a sales and marketing strategy to meet and exceed sales and revenue goals.
- Identify, target, and establish relationships with prospective clients, including healthcare providers,
research institutions, and corporate partners.
- Promote the laboratory's diagnostic services, highlighting capabilities in areas such as clinical –
testing, genetic testing, and specialized diagnostics.
Client Relationship Management:
- Serve as the primary liaison between clients and the laboratory, ensuring a high level of service and
satisfaction.
- Build and maintain long-term relationships with existing clients, identifying opportunities to expand
service offerings.
- Address client concerns and provide solutions to enhance the customer experience.
Market Research and Strategy:
- Conduct market research to identify emerging trends, competitor activities, and opportunities for new service offerings.
- Provide insights and recommendations to leadership on market positioning and business expansion strategies.
- Stay updated on advancements in diagnostic technologies and regulations to maintain the company's competitive edge.
Duties and Responsibilities
- Strong knowledge of diagnostic laboratory services and the healthcare market in Africa.
- Excellent communication, presentation, and interpersonal skills.
- Proficiency in CRM software (e.g., Salesforce) and Microsoft Office Suite.
- Strong negotiation and problem-solving skills.
- Ability to analyse market trends and develop actionable strategies.
Qualifications and Experience
Bachelor's degree in Life Sciences, Sales and Marketing, or a related field.
A minimum of 5 years of experience in marketing, sales, or account management, within diagnostic/healthcare and a focus on laboratory equipment.
Proven track record of securing contracts and achieving sales targets in a laboratory or healthcare setting.
How to Apply
Interested candidates to email their applications and detailed Curriculum Vitaes to lab@silverlining.co.zw by not later than 14th of February 2025
