Marketing Consultant

Prenk Consulting (Pvt) Ltd is seeking to recruit a Marketing Consultant who will work closely with the Statistician and the Company Director in raising the visibility of the Prenk Consulting by carrying out an effective marketing and communications plan in order to contribute to the growth of the company including looking for potential clients. This role requires solid leadership abilities, significant critical thinking skills, and mental agility to move nimbly between our varying needs across our programmes.

Roles and Responsibilities

1.Marketing Communications:

a. Website and other e-marketing communications

Collating material and editing copy for the monthly e-newsletter, circulated to internal and external audiences
Updating the Company’s Facebook and Twitter accounts
Creating fresh and up-to-date web content, to pass to the Web Development Officer and Web Designer as necessary
Providing ideas and input into the development of new e-marketing materials

b. Marketing collateral and publicity material

Writing and producing marketing material (brochures, posters, flyers etc) for the company’s programmes
Preparing marketing collateral for the Company’s corporate relations activities, working with the Director
Assisting the Director in compiling media plans
Selection and ordering of promotional merchandise for exhibitions and for use as corporate gifts
Managing the stock of all marketing collateral i.e. brochures; creating systems to identify when stock needs to be replenished

c. Public Relations

Liaison with Director and other staff to request and collate information for in-house publications
Proactively searching out information for PR purposes and writing press release
Liaison with, and providing information to, the media and arranging interviews with members of staff where necessary
Maintaining a photo library and arranging external photo shoots and filming
Updating the Company’s PR notice boards

d. Advertising (printed media, outdoor and new media)

Supporting the Director in booking, designing and tracking advertising for the Company as required
Creative input into new advertising campaigns
Liaison with the Company’s advertising agency, designers and printers (in-house and external)
Assistance with proofreading, copy writing, editing copy and information collection

e. Exhibitions

Coordinating the Company’s presence at exhibitions both nationally and internationally
Representing and promoting the Company at national and international exhibitions and providing market analysis post-event

2. Market analysis & planning and new programme development

Input into the company’s marketing plans: gathering market intelligence and working with the Statistician and Company Director to analyze results in relation to the Company’s marketing plans.
Supporting the Company Director in planning, researching and coordinating the company’s overseas recruitment, liaising with relevant parties both internal and external to the Company.

3. Market Intelligence

Gathering information on competitor companies and programmes.
Also gathering information on our programmes for use in rankings and other forms of market analysis Criteria for this position The key competencies required for the position of Marketing Consultant are as follows:

Academic qualifications

Degree in Marketing, business administration, e-commerce or related field preferred
Experience and Skills
Experience in a marketing role and some evidence of professional development within marketing
Experienced user of Microsoft Office word-processing, spreadsheet and presentation packages
Excellent organizational and project management skills
Excellent communication skills, including high standards of written communication, grammar and spelling
Information management skills including a high level of accuracy and attention to detail Prior experience in higher education or management development.

a. Commercial/business awareness

Be flexible and open to change
Enjoy working in a fast-paced, intellectually stimulating environment
b. Communication

Ability to express your views clearly and concisely both verbally and in writing
Good influencing skills
c. Customer Focus

Be committed to high quality
Always think about how to improve the customer’s experience of your service
Respond to problems and complaints immediately
d. Teamwork

A good team player who has the ability to get on with tasks and achieve results
Think about the needs of others as much as your own and be helpful and supportive of others and their work
Volunteer to help even on work outside your role
e. Leadership

Ability to take responsibility for tasks, prioritizing and scheduling own work to ensure deadlines are met
Have self-confidence and deal with setbacks effectively
Enjoy taking responsibility
f. Planning & Organizing

Ability to prioritize work and respond effectively as new projects are introduced
Work in an organized way and plan how deadlines will be met
Always deliver on schedule and to a high standard
g. Results orientation

Committed to success
Focus on getting the job done
To apply

Interested candidates should submit their motivation letters demonstrating their suitability for the position and detailed CVs, clearly stating the position being in the subject section to: by close of business on Friday 24 November 2018. Only shortlisted candidates will be contacted.

Created: November 13, 2018
Category: Sales, Marketing, Pr, Advertising
Location: Marondera
Expiry Date: Nov. 24, 2018

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